Treasures from the 1970s

A decade when heroes stepped out of the screen and into our hands.

Step back into 1970s Japan—a time when Super Robots, Chogokin, character toys, and imaginative creations filled children with excitement and wonder.

Heroes once seen only on television became treasures we could finally hold in our hands. The weight of die-cast metal, bold colors, mechanical details, and unforgettable designs made every toy feel like a small piece of the future.

For many, these were more than toys.

They were companions in childhood adventures, proudly displayed treasures, and the beginning of memories that would remain for decades.

Today, every scratch, faded box, and sign of age tells a story. They are traces of the children who once played with them and of an extraordinary era in Japanese toy culture.

These treasures have traveled through time.
Now, they are waiting for the next chapter of their story.

Rediscover the robots, characters, craftsmanship, and imagination of 1970s Japan—and perhaps reconnect with a memory you thought you had forgotten.

Travel back to the 1970s. Your treasure may still be waiting for you.